ABOUT US

🖤 We Are Not Ashamed.

UNASHMD was created for believers who refuse to shrink back.

In a world that pressures faith to be quiet, filtered, or convenient we choose boldness.

This brand was born from one conviction:

If we are saved by grace and called by God, why would we ever live ashamed?

UNASHMD is more than apparel.
It’s a declaration.


The Founder Story

UNASHMD started with a personal conviction.

There was a season where I realized something uncomfortable. I loved God deeply, but I didn’t always live boldly. There were moments where I softened my faith to make others comfortable. Moments where I avoided hard conversations. Moments where I shrank.

But Scripture doesn’t call us to shrink.

Romans 1:16 says:

“For I am not ashamed of the gospel…”

That verse stopped me.

If the Gospel is power… why would I treat it like something fragile?

UNASHMD was created from that tension, the desire to live fully, speak boldly, and represent Christ without apology.

What started as a personal reminder became a brand.

And now it’s a movement. It's a kingdom mission.


🔥 Why We Exist

We exist for:

  • The believer in the workplace who stands firm

  • The worship leader who carries bold faith

  • The student who won’t compromise

  • The entrepreneur building for the Kingdom

  • The one who walks into rooms carrying light

UNASHMD is for those who know who they belong to.


🎯 Our Mission

To spark conversation about God through bold, wearable statements of faith.

To create pieces that don’t just look good,
they speak truth.

To remind you daily:

You are called.
You are covered.
You are UNASHMD.


👕 More Than Clothing

This isn’t just “Christian merch.”

This is Kingdom identity in motion.

When you wear UNASHMD, you’re not just putting on a hoodie.

You’re putting on boldness.
You’re putting on belief.
You’re putting on identity.


🤍 Join the Movement

This is for the ones who refuse to water down their faith.

Walk boldly.
Live UNASHMD.